crankfrog positions your organization for change. Whether your goal is to become a market leader, meet industry standards and requirements, or adopt emerging technologies, we help you create the strategies that make your growth goals a reality.

Backed by a diverse team of experts with experience in all sectors of the healthcare industry, crankfrog provides the right support for your unique needs. Whether you want to create a 5 year plan or align departmental goals, we are well-positioned to help you articulate an efficient and holistic strategic plan.

Our methodology pairs comprehensive stakeholder engagement and facilitation with expertise and real-world insights. We have extensive experience in conducting assessments, developing roadmaps, and creating strategic plans that align to business goals.

Stakeholder Engagement

We know that stakeholder engagement is critical to the success of your organization’s efforts. Our team develops interactive and relevant content, manages group discussions, conducts periodic individual stakeholder meetings to ensure alignment and elicit feedback, and supports tactical implementations.


We build comprehensive assessments of internal program requirements, goals, and synthesize current state of your data, processes, people and systems. We conduct market asessments to fully understand business conditions and challeneges. These assessments are used to analyze current capabilities, identify performance or resource gaps, and ensure alignment wtih growth targets.

Roadmaps & Strategic Plans

We develop strategic roadmaps to move you into the future. Our comprehensive roadmap methodology ensures your team can effectively engage stakeholders, implement new strategies across processes and systems, and anticipate and resolve challenges. Coupled with our Financial Analysis & Business Case Development offering, we provide a fact-based, financially-sound strategy for achieving your goals.

Financial Analysis & Business Case Development

Our team of business analysts breaks down complex, broad-scale issues into simple components to model the viability of a solution against business objectives. We provide a balanced, nuanced industry perspective, and apply assumptions guided by a holistic understanding of risks, which produces informed and thoughtful recommendations.